MAP forum features ZoomInfo SVP Companies can develop a framework for offering products and services at Washington State University

Vancouver’s next Business Growth MAP Alliance forum. The event will be held from 8:30 a.m. to 10 a.m. Oct. 16 at the Columbia Bank Community Room, 101 E. Sixth St. in Vancouver.This forum concludes the three-part series on effective marketing, and will discuss the key skills of innovation practiced by creative and successful leaders in business.

Speaker Justin Withers is the senior vice president of strategy and corporate development at ZoomInfo Powered by DiscoverOrg. Withers has more than 10 years of experience in product management and marketing, and is the author of DiscoverOrg’s 2017 Growth Drivers Report, “Unlock the Sales and Marketing Secrets of the Fastest Growing Companies.”

The forum is open to all. Register online at and click “Upcoming events.” Cost is $10 and there is no cost for students with a valid WSU student ID.



Joanna Yorke is the managing editor of the Vancouver Business Journal. She has worked in the journalism field since 2010 after graduating from the Edward R. Murrow College of Communication at Washington State University in Pullman. Yorke worked at The Reflector Newspaper in Battle Ground for six years and then worked at and helped start