Workforce Development Council adopts new name

The Southwest Washington Workforce Development Council (SWWDC) is now doing business as Workforce Southwest Washington (Workforce SW). The organization will continue to serve as the Workforce Development Board for Clark, Cowlitz and Wahkiakum counties.

In addition to the new name, the company has released a new logo and will rebrand and launch a new website, www.WorkforceSW.org, later this month. Email addresses for staff will change to first initial followed by last name @workforcesw.org.

Changes to the Workforce Innovation and Opportunity Act (WIOA) legislation that governs the nonprofit workforce development board prompted an update to the organization’s strategic plan and led to adoption of the new name and brand.

The organization’s mission to prepare and promote a skilled and adaptive workforce for a thriving economy in Southwest Washington, remains unchanged.

“Workforce development is about integrating the services of numerous organizations, including education, government agencies and labor, to comprehensively address the needs of business and job seekers,” said Jeanne Bennett, Workforce Southwest Washington’s CEO. “We believe our new name more fully reflects the work of our partners in providing cohesive services for our customers.”

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